How Intuit Combined Expert AI Assistances, with Virtual Human Experts and Grew its TurboTax Live Customer Base by 70% from turbotax business tax 2020 Watch Video
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⏲ Duration: 10 min 80 sec ✓ Published: 14-Jul-2021
Description: Intuit made an early bet that virtually connecting customers with experts via an AI-driven platform was the future of financial services. In 2020, the global pandemic has accelerated adoption of virtual financial services, foreshadowing a shift Intuit believes is here to stay.nnBy combining AI technology - knowledge engineering, machine learning, NLP/NLU - and people, the company is tackling one of the most challenging problems its customers face: lack of confidence.nnIn conversation with Matt M