_bcbsnc-state-of-costs.jpg "BCBSNC - State of Costs from blue cross blue shield of texas dental login Video Screenshot Preview")
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⏲ Duration: 60 sec
✓ Published: 18-Nov-2017
✓ Published: 18-Nov-2017
Description:
Health care costs are rising across the country and now more than ever there is a push for transparency within the marketplace. Partnering with Capstrat, SPILLT developed a 60 sec. broadcast spot that addressed this issue, while driving interest towards BCBS of North Carolina’s stateofcosts.com website. While this is a serious issue for many Americans, the clients request was to keep the visuals of the spot relatable and friendly. Therefore, the design aesthetic our team created was bright and
Health care costs are rising across the country and now more than ever there is a push for transparency within the marketplace. Partnering with Capstrat, SPILLT developed a 60 sec. broadcast spot that addressed this issue, while driving interest towards BCBS of North Carolina’s stateofcosts.com website. While this is a serious issue for many Americans, the clients request was to keep the visuals of the spot relatable and friendly. Therefore, the design aesthetic our team created was bright and
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